Generali-Hof, Vienna

Graben 13 | 1010 Vienna

In the heart of the most liveable city in the world, at Graben 13, lies the time-honoured property Generali-Hof. The street in the city’s 1st district counts among the most exclusive addresses in Vienna. Surrounded by retailers of long standing, famous sights, major businesses, art and culture, as well as coffeehouses and restaurants, the location offers perfect parameters for any company. The house itself is defined by history, a bright outlook, and plenty of prestige.


Vienna is all about quality of living. For the tenth consecutive time, the renowned Mercer Ranking named the Austrian capital the most liveable city in the world. Vienna also took the top spot in terms of liveability in a ranking done by the international business weekly “The Economist.” And there is more: The city is governed in smart, sustainable and innovative ways. And virtue is its own reward: In international rankings, Vienna regularly tops the list as greenest and smartest city, the best place to go for start-ups.

But apart from the fact that Vienna is prospering, it is also simply a pleasure to live, reside and work here. Why is that? For one thing, because Vienna is affordable. The educational spectrum and availability of young talent is top notch. The public transportation network is excellent, and the convenience of short distances for pedestrians is ensured by innovative transport concepts and a dense network of local amenities.

Handicap accessibility, shading, greening, and weatherproofing are always encouraged and continuously developed in the urban realm.

Vienna is green. Its economy is booming. Its art, culture and history are no doubt unique. And Viennese cuisine is known to pamper any palate.

Generali-Hof is located in a prime location, just a short walk from Stefansplatz in the very heart of the city. Together with streets like Kohlmarkt, Tuchlauben and Kärntner Strasse, Graben in the 1st district is part of the exclusive business centre of the Austrian capital. Living and working here means to be surrounded by historical and cultural grandeur. At the same time, it is a site invested with bright prospects.


The turbulent history of site and building dates back into the year 1419. At one point, it was home to the music publishing firm of Leopold Kozeluch – who also published Mozart’s music. Eventually, in 1795, the neoclassical building now occupying the site was constructed by two of the city’s most renowned master builders: Peter Mollner and Ernst Koch.

Not long after that, in 1831, the building was fundamentally restructured under the direction of Josef Klee, the imperial-royal government architect at the time. In 1894, Assicurazione Generali acquired the commercial building. Just one year later, the façade was overhauled.

The facelift created the monumental corner building with its two-part façade and the late-classicist and late-historicist elements we see today.

To this day, the house is home to grand Viennese names – including the legendary menswear shop Knize, designed by the renowned architect Adolf Loos between 1910 and 1913.

The building has been meticulously cared for ever since, periodically brought up to date in compliance with the listed building consent – most recently in 2020.


  • Charming period building from 1831/1832
  • Absolute top location in the heart of Vienna
  • Meticulously preserved, and extensively renovated in 2020
  • Modern excellent specification
  • Home to internationally renowned stores
  • Three stairwells, each with a dedicated passenger lift
  • Latest building and safety engineering


Generali-Hof is stunning. And not just because of its exclusive location. Its fit-out and accommodation meet the highest expectations in every way. They are, in short, first-class.

The floor area of around 6,000 square metres is occupied by offices, apartments, and storefronts. The rooms are amazing with their ceilings of up to four metres alone.

Selected and high-end materials reinforce the classic appearance.

Generali-Hof is accessible via three stairwells equipped with lift. The technical systems meet, without exception, the standard that modern companies expect.

State-of-the-art technology on the inside combines with the period façade to make this building an excellent proposition.


The floor area of around 6,000 square metres is spread across five floors and occupied by offices, apartments, and storefronts. The ground floor, the arcade and the first floor up are earmarked for retail businesses. The floors above them are taken up by exclusive offices and luxurious apartments.

The tenant structure complements the renowned location and the prestigious building. The time-honoured fashion studio Knize has been here for more than 100 years, and Rosenthal has its Vienna branch here.

The up-market jewellery store Anton Heldwein has occupied its premises since 1942. The offices at Generali-Hof are mainly used by firms belonging in the financial sector, while the top floors are reserved for private residences.

Etagenübersicht Erdgeschoss 1. Obergeschoss 2. Obergeschoss 3. Obergeschoss 4. Obergeschoss 5. Obergeschoss 6. Obergeschoss
Gross lettable area (Office) 6,063 sqm
Ground floor Office occupied
1st floor Office occupied
2nd floor Office occupied
3rd floor Office occupied
4th floor Office occupied
Attic storey 1 Office occupied
Attic storey 2 Office occupied

(Rental area according to GIF/(MF-G I + II according to GIF))


The period building in the 1st district lies inside Vienna’s central business district. Graben, together with Kohlmarkt, is one of the most exclusive business streets in the city. This is where big national and international brands have their flagship stores.

Original Viennese institutions in the direct vicinity include the Schwarze Kameel restaurant, the Haas & Haas tea house, the Loos American Bar, the Italian restaurant Fabios and the Julius Meinl delicatessen. The Tuchlauben ice cream salon is virtually irresistible to locals. And the Goldenes Quartier prime high-street pitch is a walk of two minutes away.

In short: Luxury brands, time-honoured stores, grocers, coffeehouses, restaurants, hotels, museums, art, culture, institutions, sights and leading businesses are all right outside the door.

  • A 4-minute ride using public transportation to the central railway station
  • A car ride of 25 minutes or a 19-minute ride using public transportation to the airport
  • 12-minute drive to the A4 motorway
  • A 5-minute walk to the “Stephansplatz” underground stop, served by the lines U1 and U3, the tram lines 1, D and WLB, and the bus lines 2A, 48A, 59A, 5A and 77A
  • Attractive local amenities, gastronomy and shopping venues in the vicinity


Marlies Lind, akad. M&S

Generali Real Estate S.p.A.
Zweigniederlassung Österreich
Bauernmarkt 12
1010 Vienna / Austria

T: +43 1 5350101 76250
F: +43 1 5350250 76250
M: +43 676 88501 250